Education & Training
I received a Bachelor of Science in Economics while doing a concentration in Marketing Management at Siena College. I diversified my degree because I view economics as the landscape that businesses operate in and marketing as one of the many forests that make up the landscape. I knew at some point I wanted to pursue a graduate degree. However, finding the right program while working full-time was a challenge.
I recieved my Master of Science degree in Integrated Marketing Communications from Manhattanville College. My degree has allowed me the opportunity to better serve the needs of my clients. In addition, my background and expertise is a resouce for many of my clients' marketing initiatives.
While pursuing my graduate degree, I joined (IABC) the International Association of Business Communicators. This is an organization that focusses on resolving the complex issues that arise for many communicators. In addition, helping to create a best practices guide for overcoming obsticles in reaching target audiences. I have incorporated these techniques in helping my clients not only meet its' objectives but to help them maximize their marketing dollars.
To further diverse my skills I took a certification (yes, I am certified) course in Adobe Web Design at Pace University. I have a working knowledge of PhotoShop, DreamWeaver, Flash, Fireworks, Illustrator, InDesign, CSS, PHP, HTML and XML.
Click on contact to email me how I can help you redefine your marketing initiatives in a new economy.